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Job Information

HD Supply Competitive Intelligence Specialist in Jacksonville, Florida

Preferred Qualifications

  • Bachelor's degree in Marketing or a related field.

  • 2+ years of experience with competitive intelligence or market research.

Job Summary

Provides analytic competitive intelligence support to groups in marketing and business planning. Accesses, verifies, and organizes market trend, competitive intelligence, and sales data.

Major Tasks, Responsibilities, and Key Accountabilities

  • Monitors market conditions, trends, and competitors to project business sector or consumer demand and inform product launch timing.

  • Researches competitor behavior including marketing strategies, pricing, sales and methods of operation.

  • Reviews media coverage and polling or interviews customers and retailers to determine perceptions of brands and products.

  • Identifies purchasing behaviors, price or discount sensitivity, and brand loyalty across customer segments and sales channels .

  • Simulates the impact of proposed marketing campaigns and measuring results against targets.

  • Assists in coordinating external vendors and contractors to gather, analyze, and report on market research data.

  • Prepares research reports and articles summarizing qualitative and quantitative research findings.

Nature and Scope

  • Demonstrates skill in data analysis techniques by resolving missing/incomplete information and inconsistencies/anomalies in more complex research/data.

  • Nature of work requires increasing independence; receives guidance only on unusual, complex problems or issues. Work review typically involves periodic review of output by a supervisor and/or direct customers of the process.

  • May provide general guidance/direction to or train junior level support or professional personnel.

Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

  • Typically requires overnight travel less than 10% of the time.

Education and Experience

  • Typically requires BS/BA in a related discipline. Generally 2-5 years of experience in a related field OR MS/MA and generally 2-4 years of experience in a related field. Certification is required in some areas.

HD Supply is an Equal Opportunity Minority/Female/Individuals with Disabilities/Protected Veteran and Affirmative Action Employer. HD Supply considers for employment and hires qualified candidates without regard to age, race, religion, color, sex, sexual orientation, gender, gender identity, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law.